Online Professional Sales Management Training
PMSA & PSMC Sales Leadership, Sales Management & Sales Training Programs for Sales Professionals & Managers
Sales success isn't just about closing deals — it's about building the systems, leadership skills, and professional credentials that drive consistent, long-term results. For sales professionals and managers looking to elevate their practice and earn recognized designations, structured training makes all the difference. True North Safety Certification's online professional sales management training includes the Sales Training Program (PMSA), the Sales Management Program (PSMC), and the Sales Leadership Program (PMSA & PSMC) — a progressive suite of courses designed to take sales professionals from foundational skills through to advanced leadership and recognized professional designation. Courses are self-paced and available entirely online across Canada.
Browse available courses below and take the next step toward your sales management designation.

Customer Service Excellence
$29.99
Build the customer service skills that drive loyalty and satisfaction — this online course covers the five pillars of service excellence including empathy and active listening, personalization, proactive problem-solving, consistent communication, and handling difficult customers and complaints. Practical training for customer service representatives, front-line employees, and sales teams, brought to life through real-life case studies.
*Certificate valid for 3 years.
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Sales Leadership Program (PMSA & PSMC)
$524.99
A comprehensive 10-hour sales leadership program combining the PMSA Relationship Retail Sales System and the PSMC Professional Sales Management Train-the-Trainer course — covering the full selling process, disciplined sales leadership, staff training techniques, engagement strategies, incentives and consequences, and interactive games and contests to drive results. Designed for sales managers and team leaders building confident, effective sales teams.
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Sales Management Program (PSMC)
$292.99
A comprehensive 5-hour sales management course for retail sales leaders (PSMC)— covering the sixteen principles of successful sales management, hiring and training staff, setting and tracking sales goals, accountability metrics, coaching techniques, motivation strategies, progressive discipline and termination, running effective sales contests, and conducting productive sales meetings. Practical, experience-based training for sales managers committed to building high-performing teams.
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Sales Training Program (PMSA)
$292.99
A comprehensive 5-hour relationship selling course for sales professionals covering the full PMSA cycle — Preparedness, Making the Sale, Saving the Sale, and After the Sale. Topics include customer service standards, needs assessment, demonstration techniques, seven closing methods, handling objections, building a client referral base, and the sales philosophy behind consistent, long-term success. Practical training for any sales professional looking to elevate their craft.
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